entfoki.blogg.se

Thankfully, they made it out alive and brought us the many Apple products that we have seen over the years. With him in the car was another member of his design team, who almost died as well. But this passion almost got him killed once.Ī while after joining Apple, Jony Ive bought himself an Aston Martin DB9, a month after which he met with an accident which nearly killed him. Cars actually were the reason why he wanted to get into designing products in the first place. Ive has been quite passionate about cars all his life. But most of the products Jony Ive designed at school were white and after joining Apple, he started sliding in his love for white in Apple as well. In fact, Steve Jobs was initially against using white and only preferred a shade called Moon Gray, as per former designer at Apple, Doug Satzger. But things were not always very… white at Apple. Some might even say that it is THE color of the brand. Love that white on Apple? Thank Ive for it!Īpple has a very clear thing for the color white. The client apparently rejected his designed because they were “too expensive to create.”Īpple products are expensive. Before he started working for the Cupertino tech giant, Ive was working with a design consultancy called Tangerine in London, where he had to design a bath, a toilet, and a sink, all for a British bathroom firm called Ideal Standard. He was asked to design toilets and got rejectedīefore joining Apple and becoming the design guru that he is, Jony Ive’s life was nowhere nearly as glamorous. That was because Jony Ive’s father, Mike Ive, was a silversmith by profession and also helped craft a mandatory design curriculum for schools in the UK. Born and brought up in London, England, son to Mike Ive, Jony Ive was surrounded by designs all his life. Jony Ive is hailed as a design genius and a lot of credit for it can be given to his genes. A glass-walled office…no entry for the family! Designed a Leica camera for charity which was auctioned at a whopping $1.8m Designed a tablet for Apple even before joining the brand Love that white on Apple? Thank Ive for it! He was asked to design toilets and got rejected